Google Reader recently added a “social networking” capability to Google’s feed Reader online app.

Here’s a screeen shot

reader-view

The great thing about this is when you click the “X people liked this post” you’ll see a list of names.  The names lead to profiles.  The profiles lead to links.  Why is this important:  OpenID users are “filtering” themselves based on content they like. Talk about a targeted marketer’s dream come true…

Whenever a webpage lets users post live links that link out to sites outside, it’s a marketing opportunity.  I’ll let you fill in the blanks on how to turn this into $$$.

Remember, folks: Don’t be evil.  Use this awesome opportunity for good–use it to network and build relationships.   Those are the kinds of traffic deals that pay off for the long haul.

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